Under Armour Stock: Why It's Selling MyFitnessPal for $130 Million Less Than It Paid - Barrons
Under Armor Connected Fitness – Digital Transformation Success Story - I Can Infotech
Under Armour Pools Fitness Data Into Personalized Shopping App | SGB Media Online
MyFitnessPal and Endomodo fitness apps bought by Under Armour | Apps | The Guardian
Map My Fitness by Under Armour on the App Store
Under Armour Acquires Endomondo And MyFitnessPal To Establish The World's Largest Digital Health And Fitness Community
Under Armour added 10 million new users for its fitness apps since February | MobiHealthNews
Under Armour's connected fitness unit consistently turns quiet operating profit | ZDNET
Under Armour downplays Connected Fitness on Q2 call | MobiHealthNews
Map My Fitness Workout Trainer - Apps on Google Play
Sync Workouts from MapMyRun & UA Connected Fitness Apps | Final Surge Blog
Under Armour buys popular fitness apps MyFitnessPal and Endomondo for $560M – GeekWire
Under Armour Wants Your Data - Technology and Operations Management
Why Footwear Companies Are Investing In Fitness Apps – Footwear News
Under Armour's connected fitness apps now have 140 million users | MobiHealthNews
Under Armour's Connected Fitness Segment Grows Registered Users, Revenue in Q2 2016 | Club Industry
Under Armour acquires MyFitnessPal | KitGuru
Under Armour sells off MyFitnessPal for $345M, will shut down Endomondo by 2021 | MobiHealthNews
Why Under Armour's app strategy failed - Modern Retail
Under Armour HealthBox review - a complete ecosystem of fitness products - Tech Guide
Under Armour to Collaborate with HTC on Wearable Tech
Release
Under Armour and HTC Step Up The Health Wearables Game – Solomozone
Under Armour links purchase recommendations to fitness data - RetailWire
Under Armour HealthBox - A New Connected Fitness Concept - Hip & Healthy
